Lateral Sports Medicine

http://smedina4art.com/lateral/getstarted.html

Introduction

A superior facility that has set the standard in rehabilitation by providing the most advanced techniques and equipment to facilitate a safe and expedient recovery and return to activity

A sports injury is usually considered to be a case of bad luck and is probably the most frustrating experience for any athlete. Only one thing is worse and that’s a recurring condition. But how much is it down to bad luck? Is your rehabilitation exercise program causing more damage? Could you be the root cause of your problem?

Objective

The Lateral website is designed as an informational as well as a promotional site. The site provides information on the prevention of sports injuries as well as the treatments offered at their facility. Viewers can use the getting started area to be contacted about their injury. In the About Us section, the viewer can also read the Biography and credentials of Brian T. Williams, the Doctor that founded and manages the clinic. Insurance information is also available on the site.

Audience

A typical user of the site would be someone seeking information on a way to rehabilitate from any kind of sports injury. They also list the many types of injuries they treat. The site is intuitive and therefore even the beginning will be able to easily navigate to their needs.

Delivery Platform

While best viewed in the Firefox browser the site can be viewed in any browser. Additional navigation is included at the bottom for those that don’t have a flash viewer.

Site Structure and Design

The Home Page introduces you to the site and has a flash navigation that attracts the user to click on the areas they want to visit. The navigation is animated on the Home Page only so it doesn’t distract from the content. There is an alternate navigation at the bottom of the page for those users that don’t use flash or are viewing it from there mobile devices. The colors are red and black which popular in the sports world. Highlights are a bright blue to contrast the red and black.

Horizontal buttons branch to main links

• Home
• About Us
• Get Started
• Treatment
• Prevention
• Contact Us
• Injuries

Additional links include:

A google map to the location

A high energy film that some unusual injuries to music

A free consult form

The kind of injuries they treat

Link to a .pdf of the initial forms you need to get started

A list of acceptable insurance carriers

Ways to prevent future injuries